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Revival Review: "I Can Get It For You Wholesale"
October 2005

In the fall of 1961, a young Barbra Streisand arrived at the Majestic Theatre on Broadway to audition for a bit part in a new musical called "I Can Get It For You Wholesale." The role of Miss Marmelstein was originally penned as an obscure character in the show. Barbra's initial audition was so successful, lyricist Harold Rome and director Arthur Laurents called her back four more times. Having won the role of Miss Marmelstein, the creative team wisely decided to expand the part by creating two numbers for Barbra to sing - "What Are They Doing To Us Now," and the showstopper which launched Barbra's Broadway career, and the most memorable number in the show, "Miss Marmelstein."

In the fall of 2005, "I Can Get It For You Wholesale" was revived by the York Theatre Company, only the second such New York staging since the original 1962 production. It was a limited off-Broadway engagement of five performances on October 21 - 23, 2005. The musical was performed at Saint Peter's Theatre at Citicorp Center in Midtown Manhattan.
 

Miss Marmelstein, Sans Wheels

(October 22, 2005) - One of the drawbacks of listening to a cast album without ever having seen the actual performance is a lack of context. As one who is thoroughly familiar with the Harold Rome score, the chance to see I Can Get It For You Wholesale on a legitimate New York stage for the first time was an opportunity I just couldn't pass up. The York Theatre Company's revival brought all the pieces together through a nicely staged production. Though most of the songs are forgettable, and the subject matter somewhat tedious, the revival served its purpose as a historic reference. It offered up a glimpse into how Barbra Streisand's original Marmelstein might have been performed and staged back in 1962.


The two Miss Marmelsteins,
Anne Torsiglieri and Barbra.
No comparison.

The musical is an extremely dark story about a cutthroat cad named Harry Bogin whose self-made success in the garment trade is ultimately destroyed by his overzealous greed, lack of common morals and an eerie relationship with his mother that borders on the incestuous. In this revival, Harry is played by Josh Prince who has appeared on Broadway and in LA in Little Me, Saturday Night Fever, and The Producers. Prince portrayed his character with such clever cunning that instead of despising him, you pitied Harry by the time the curtain came down. His performance was spot on, as was the rest of the cast, most notably Jana Robbins, who was wonderful as Harry's subtly domineering mother. 

But it was the role of Miss Marmelstein that had me captivated with anticipation. Anne Torsiglieri is a Broadway veteran whom I have seen on stage before. How would her Miss Marmelstein measure up? She was delightful and played the role to the hilt, almost as if she were trying to copy the Streisand interpretation. That is, in every scene but the one that mattered most. Her rendition of Miss Marmelstein was a huge misstep. The song was not performed in a secretary's chair and the vocal was a mix of spoken dialogue with just a few sprinkles of the familiar melody. The show's most anticipated performance was a disappointing dud and lacked the comic edge that turned Barbra's original into an instant classic. It was clear that Torsiglieri was consciously trying not to replicate Streisand's performance for this specific number, and for that I'll hand her a few respectful kudos. But for this brief revival, they should have just stayed with the tried and true classic rendition. At the very least, the staging of Miss Marmelstein should have been the the way Herb Ross (and Barbra) originally choreographed it in 1962.

During the cast and audience discussion that followed the performance, Torsiglieri was asked what is was like to be playing one of the most famous Streisand roles of all time. Her reply was a simple "oy vey."

My sentiments exactly.


Rating: 3 out of 5 Blue Marble Eggs

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